So we all know one doesn’t choose the thug life. It chooses us.
Okay, okay, so it didn’t choose me either, but it was a good opener for my post this week.
NY based Artist Roopa Vasudevan art is all about an interest in “utilizing technology in order to explore the influence of language, culture and social norms on the way people perceive and treat each other.”
One of her more recent series is one in which she listened to hip-hop songs by various artists such as the Notorious B.I.G., P. Diddy, Jay-z and others, and created algorithms based on the amount of references to poverty versus wealth and its social effects, circumstances, and associations (i.e. prostitution or drug dealing vs. jewelry, expensive cars) and the musical distance between the opposite references. She then took these algorithms and used them to unique 3D print “grillz, “the mouth jewelry that many rappers have worn and made popular, for each song.
While I’m still a bit confused on the exact mysterious math and how its converted into a 3D product that’s involved here, and it seems a bit strange for someone to think to do this at first, I think this project is interesting to consider in how it shows the intersections between the digital and the real – the entire concept of 3D printing – and between musical art and lyricism, influenced by sociocultural environments and people’s everyday life, across a spectrum of wealth, class, and so on, to inspire or create physical art, such as jewelry.
The exhibition also includes an audio element, so people can listen to each song as they look at the grillz created by it.
What do you guys think? Does this project just seem silly or does it really have something to say about technology, status and the creation of art?
All photos from http://www.designboom.com/art/artist-3d-prints-grillz-algorithms-generated-hip-hop-lyrics-10-14-2014/?utm_campaign=daily&utm_medium=e-mail&utm_source=subscribers, courtesy of Roopa Vausdevan.